CASUAL FASHION | 07.03.2024

Streetwear at the head of Fashion

In tune with global trends, BR Sport delivers sporty casualness enveloped in sophisticated designs.

 

The Men's Fashion Weeks in Milan and Paris have come to an end (from January 12th to 21st), and from the more than 50 shows displayed, we could 'track' the highlights that promise to be on the radar of the modern man now and in the coming seasons. The spotlight is on the street style aesthetic, with irreverent looks, full of style, and a hybrid touch. Sober and timeless colors share the spotlight with a palette of vibrant tones (yellow, blue, black cherry, or wine), just as minimalist layering shares a place in the closet with classic tailoring and the relaxation of urban aesthetics. One thing is certain: zero boring proposals!

 

Hello, hello Generation Z (born between 1995 and 2010): as WGSN – the leader in trend forecasting – pointed out, labels are keeping an eye on those who will dictate fashion and changes in consumer behavior. Yes, we're talking about them, the youth with a mindset of sustainability, self-expression, freedom, and autonomy to "dress" themselves, always prioritizing their well-being. Here, the heterogeneous factor also appears strong between the future and the past. Digital world references with inspiration from artificial intelligence emerge in contemporary texturizations, such as the rise of the versatility of the all-jeans looks, a unanimous choice across all ages, isn’t it?

 

Renew your wishlist now!

Whether to coordinate with tomorrow's trends, current ones, or successful comebacks, BR Sport is always ready to deliver everything and much more in functional collections with lots of fashion information. The designs in this post prove what we're talking about. Easy to combine with casual bets or a dress code of pure sophistication, the shoes grab your attention with their bold design.

 

Whether with a plain upper or a clean finish with punctual perforations and exposed seams, the waxed shoelace ensures a safe tie-up. The robust TR sole provides lightness, flexibility, non-slip action, and better grip on various surfaces. There's more: the brushed effect with the Italian sfumatto technique, in harmony with the whisky hue, is a real charm. Do you agree?